Notes on learning Russian, learning software, and the development of Filingo.
To market a product, a maker first needs to understand what is actually on offer: Who is it for? What goal does it pursue, what promise does it make, and which need does it satisfy—or is it meant to awaken in the first place?
In February I wrote on this blog about the end of “Bajkal” and the planned successor. Since then, that successor has become a standalone project — with a new name, a new concept, and its own web presence.
How do you actually judge good learning software, and what must it deliver? I would like to mention a few, maybe less obvious, quality markers and explain them briefly.
Babbel was an early player in the digital language-learning segment. The Berlin-based company launched in 2007 with a Spanish course and now offers 14 languages. Annual revenue exceeds 200 million euros.
I have discontinued work on my Russian language learning web app “Bajkal”. As a result, the application has not been accessible under the domain bajkal-app.de for several months.
